Category Archives: new orleans

New Orleans – WHY is it called The Big Easy anyway?

look at my bead bling!

riding a mardi gras float to tipitina's

talk about southern hospitality – WOW – New Orleaneans have their fair share. if anything will stick with me from this trip – it’s the warm welcome i received consistently while visiting NOLA – thank you! known as the Big Easy – New Orleans does have a laid back easy-going attitude & gentle pace of life. it made the charms of the city that much more charming. even the quintessential float ride with bead tossing & catching and free-flowing hurricanes didn’t seem trite amongst the street revelers and friendly locals cheering us on.

yes – there was devastation (80% of the city was under water during Katrina) but they are rebuilding toward a brighter future with a culturally rich past (at the current rate of rebuilding it will take 17 more years to fully recover). besides rolling up your sleeves and helping to rebuild – one of the best things we can do for New Orleans is be a frequent tourist & enjoy the wonderful place it continues to be.

one of the reasons i visited NOLA this trip was to attend compete’s digitalCMO summit – whose theme was ‘the connection project’. i enjoyed learning more about digital leaders building brands to better connect with consumers & communities. isn’t life about personal connections & your experiences along the way? in this digital age – as we are more connected to our devices it’s extremely important to remember to still connect with each other AND to know when to disconnect! Arianna Huffington, President of the Huffington Post Media Group, shared her thoughts that “self-expression is the new entertainment” – story telling leads to engagement & connection. She stated that Drew Patterson’s company, Jetsetter.com, is onto something big with this idea – gaining trust through expert travel story telling leading consumers to purchase trips online.  i agree – talk about connecting us to the world by day dreaming vacations – if you’re not a member of Jetsetter – become one TODAY!! and if you do purchase a trip through them your end result will be to DISCONNECT, unplug and recharge by using personal travel as a way to connect with yourself, your vacation companions & the locals in the destinations you visit! HUGE fan of this.

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Early May – NOLA…heading to the Big Easy

throw me some beads, mister!

TO DO LIST – again, probably overly aggressive but here it goes:

1) hob knob with important people at the compete dCMO summit 2011 – i’m especially excited to hear what arianna huffington, editor-in-chief of huffington post, drew patterson, CEO of jetsetter.com & shane steele, VP marketing of twitter have to say about digital innovation

2) eat some completely authentic n’awlins food – beignets at cafe du monde, muffaletta from napoleon house  & a spicy bloody mary on bourbon street – ya know the kind they put okra in – YUMMY

3) fortune told in jackson square & visit a voodoo shop (perhaps historic NO voodoo museum) to prick a doll or two – better hope you’re on my good side

4) lafitte’s blacksmith shop & bar which is the oldest bar in the US plus they say it serves the best hurricane in town…we’ll see. a cocktail at the columns just because the porch has great atmosphere

5) old new orleans rum distillery – i love rum! plus, i hear frenchman street (where the distillery is located) is THE place for music

6) neville brothers show at tipitina’s & JAZZ FEST friday – hello Arcade Fire!

AND..catch some beads, baby – LAISSEZ LE BON TEMP ROULER – let the good times roll!!!

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Filed under new orleans, travel